Let's get you echoing in their minds long after they've closed the tab
Why let the brands with big talk but no substance have all the fun?
"Loved how thorough and systematic she was with her research, the thoughtful way her copy takes the reader through the stages of awareness and moves them through the website like it's a story that they actually want to read, and the fact that she captured both our client's voice and the persuasive elements that needed to be on the page to get readers to purchase."
"Understands what it takes to get people to convert."
Dawn P.
All Connected Collective
Back in my graduate school days, you could catch me walking along the shoreline with a 2,848 page book of rhetorical theory.
(Aka: a book full of smart people talking about how to persuade...and persuade really, really well. Ahhhh, my coolness knew no bounds.)
Not to be all "I like long walks on the beach" butttttt
Before you settle yourself in for a casual 2,848+ page beach read, I'll bless you with a major highlight:
If you want people to feel so *dang* connected to you in the deepest part of their bones...that it feels like you're reading their mind with the power of a sold-out mentalist on a Las Vegas stage...and like you're the missing piece that they've been waiting for all along...in a way that makes them whip out their wallets faster than you can even say "buy now"...
You don't need luck.
You don't need sleazy sales tactics. Or goofy gimmicks.
You need the right strategy. One that...
You don't need some mysterious je ne sais quoi that only big brands seem to be able to snag.
Amplifies what makes YOU uniquely brilliant.
To make your perfect-fit people go: "where have you been all my life, boo??"
With a killer message that cuts through even the most crowded markets.
Maybe it's fluff? Nope.
Maybe it's guesswork? Nah.
Maybe it's Maybelline? Nopeity nope nope.
Maybe it's the foundation of effective communication that the deepest thinkers have talked about for 2,000+ years before the internet was even a thought in somebody's mind? Hell to the yeahhhhhh!
Allow me to introduce you to (*drumroll please*)....
The triangle of brand awareness awesomeness
Aka: the smoothly strategic land where...
Your quirks, voice, and values become your biggest selling points
To make your audience feel like you're reading their mind and checking all the right boxes at every stage of the customer journey
With a clear differentiation message that *rings* in their heads even as your competitors try to catch their eye
Aka: the smoothly strategic land where...
Your quirks, voice, and values become your biggest selling points
To make your audience feel like you're reading their mind and checking all the right boxes at every stage of the customer journey
With a clear differentiation message that *rings* in their heads even as your competitors try to catch their eye
I also happen to be...
The name's Regan. And I'm a certified #StrategyFanGirl.
Oh, by the way...
A messaging strategist, brand strategist, and long-time conversion copywriter with a Masters degree in rhetoric
(*rhetoric = the art of persuasive, effective communication)
Who spent 720+ classroom hours learning the art of ethical persuasive writing as a grad student
Then literally taught the class on ethical persuasion to undergrads for 2+ years
And was offered a full-time college instructor position at a state university in the US
But turned it down, because messaging strategy is my #MainLove
And now helps businesses strategically *nail their messaging* to convert more and more often
"Helped me define and refine my niche and ideal client"
"Through this clarity, I was able to better articulate my needs to my brand designer and started drafting a marketing strategy that I feel will resonate directly with my ideal clients."
Briana Wells
Flourish & Structure
"A cut above the rest..."
"- and this is coming from a creative agency owner who works with copywriters every day - she is someone you want on your project, no doubt in my mind...
I am SO proud and floored by the results. The attention to detail was spectacular and I really appreciate Regan always bringing us back to my target audience by employing language they would connect with while masterfully combining that with conversion tactics."
