Clients featured in
Heck, head over to Upwork and you'll find a few hundred so-called "copy pros" that promise big profit for less than the price of a McDonald's Big Mac.
(Spoiler alert: you can get big results from copywriting. But it takes a whole lot more than just slapping together some lettuce and cheese.)
Real talk
Everyone who's watched a 90-second "how-to" video on TikTok is calling themselves a copywriter these days
Guesswork won't give your audience that
"OMG, holy crappolly, you just get me" feeling
Guesswork won't give your audience that "OMG, holy crappolly, you just get me" feeling
Neither will creative wordsmithing. Templates that make you a copy-paste version of your competitors. Or lines of copy stolen straight from AI's digital mouth.
Since 384 BC, we've had the formula for effective communication in our hands (thanks Aristotle). But we've let that formula fall by the wayside, while flashy sales tactics and half-formed strategies take center stage.
Want to create the kind of near-telepathic link with your audience that gets wallets whipped out?
You've got to go back to the basics. Like, realllll far back.
Here's what Aristotle understood way before 1000s of researchers proved him right…
Half-formed strategies will only ever half-work
Your unique voice
words that speak right to your audience’s soul
An iron-tight message that your audience can't help but believe in
+
+
Perfectly put on the page
Backed by real-as-heck research, not guesswork
That perfectly encapsulates what you do and how you're set apart from the many others in your market
Move-the-needle messaging
=
Ashley Ford, Pretty Penny Accounting
Since we've been working with North Branch, our content has become more effective and engaging. We have seen an increase in conversions from our email subscribers to paying customers!"
"Absolutely changed the game in our copywriting!"
"There is strategy, ideas, and support that allows us to reach our target audience on a deeper level.
Ashley Ford,
Pretty Penny Accounting
Your competitors can huff and puff all they want,
but your copy will never blow down
- Lizzy G., White point creative
"I am SO proud and floored by the results. The attention to detail was spectacular and I really appreciate Regan always bringing us back to my target audience by employing language they would connect with while masterfully combining that with conversion tactics."
"A cut above the rest...
– and this is coming from a creative agency owner who works with copywriters every day – she is someone you want on your project, no doubt in my mind."
"The copy is a wonderful blend of seemingly incongruent language. It will speak to my audience so well and introduce them the dose of luxury (and tailored solutions) they are seeking without compromising my brand's focus on collaboration and approachability during the process - cue the bestie status!"
"Delivered without flinching...
I threw a very ambiguous prompt at her: luxury but approachable. Regan delivered. "
- Briana W., Flourish & Structure
"Loved how thorough and systematic she was with her research...and the fact that she captured both our client's voice and the persuasive elements that needed to be on the page to get readers to purchase."
"Understands what it takes to get people to convert...
her copy takes the reader through the stages of awareness and moves them through the website like it's a story that they actually want to read."
- Dawn P., All Connected Collective
I'm not just name-dropping Aristotle for show. Me and old Ari go way back...to when I graduated with a master's degree in Rhetoric and Composition.*
After spending a few years teaching the art of persuasive writing to college undergrads, I now channel 2,000+ years of research on persuasion principles and the psychology of selling into:
Oh hey, hello!
Website copywriter. Funnel copywriter. Believer in persuasive-as-heck copy that sells without sleaze.
I'm Regan Breeden
Sales days that smash previous records by over 300% (for $30,000+ in 24 hours)
Website copywriting that gets called "super epic" and "SO F***ING GOOD" by brand founders
Targeted email campaigns that revive an unsold course into a $2k passive sales day
Because why listen to Ross say "WE WERE ON A BREAK!!" until his voice is sore...when you can get clarity for your message in 10 minutes and make it your high-selling hero in just 30?
Tighten your message in less time than it takes to watch an episode of Friends for the 38th time
fancy some free swag?
But copy closes.
Flashy sales tactics can bring in quick cash. Your branding can be the eye candy that gets them through the door.
